The Porsche badge is one of the most iconic car logos in the world and it recognised across the globe. The logo on the badge itself, first adorned in 1952, is presented in the shapes of a coat of arms, representing the brands prestige and tradition.
The iconic Porsche badge in the centre of a steering wheel
The animal on the Porsche badge is a black horse and comes from Stuttgart, where the company was founded in 1931. The city itself is also written across the top of the badge just above the horse. The horse stands for power, elegance and speed.
The gold, black and red colours represent luxury and high performance, which are both synonymous factors of the Porsche brand across the world.
Over the years, the Porsche logo design has undergone subtle transformations, but the fundamental themes have always remained the same.
MotorVault, established in 2019, is an award winning car sales company, specialising in luxury, classic and supercars. The company, which also offers bespoke vehicle storage, is owned and run by Richard Grout.
